- Development of marketing plan complete with a communications audit and detailed list of monthly marketing activities
- Implementation of direct mail and e-mail cross-sell campaign to round-out policies (i.e. letters, postcards) working directly with your management system
- New Brochure-Folder to package all your products, serving as a signature profile piece on you
- New tri-fold brochures (i.e. personal lines, commercial lines) written and designed for specific product lines
- Custom designed website with new graphics, copy, and content management system to make changes
- Search engine optimization to ensure you’re found on Google, Yahoo, and Bing
- Development and management of Search Engine Marketing campaign with monthly reporting (does not include ad placement cost)
- Implementation of Social Media Campaign (Facebook, Twitter, and Linked-In) and integration into website with regular monthly posts
- Development of Blog, integration into website and writing and posting of articles
- Development of one minute web video, integration into website and creation of YouTube Channel
- Development of video e-blast that is e-mailed to all contacts
- E-blast to customers every month to cross-sell policies and to inform customers about how to prevent losses – Instrumental for E&O
- Development of professional high definition television commercial
- Placement of media on Cable or Broadcast Television and management of monthly media campaign
- Press releases on news related events (new employees, new certifications, new products, charitable donations, etc) and targeted distribution to news outlets
- Development and design of up to 9 image or product ads in community newspapers or other publications
From $1250-1500 per month
Billed to your credit card with 12-month commitment – Earn points while you improve your marketing! Printing of brochures not included, but best prices secured from our preferred printers. Placement of print, radio or TV advertising and webwords, billed extra but based on our secured rates.