Deliver Helpful Content to Your Customers
Two-thirds of your new business can come from your existing clients.
Are you doing enough to capitalize on your current client base – perhaps one of your greatest business assets? You can implement an automated program that hits your newly segmented client list every month with tailored information your clients will appreciate. We vary the messages between helpful blog posts and personalized videos, and distribute them through your email and social media handles.
Your comprehensive, targeted campaign includes:
- Individual landing pages designed to convert visitors to new policyholders:
- Combining Auto & Home
- Adding an Umbrella
- Adding Life Insurance
- Targeted pages you want to develop
- Monthly E-newsletter with cost saving article and actual client testimonial
- Monthly blog posts on customer service and enhanced coverage options
- SEO optimization to rank high in the results for the most common insurance terms searched
- Weekly Facebook & Social Media Posts and Advertising to attract new leads
- Segmentation of your lists and working with your management software
- Follow-up email campaigns to nurture leads into new policyholders
- Explainer and Testimonial Videos
- HubSpot Marketing Professional inbound software to manage and implement campaign
How is your marketing working for you?
Do you need a second opinion? We will provide you with a review of your marketing activities and develop a customized plan for your agency.